Loyalty Program With Customer Experience Excellence

Overview
Course Outline
Scheduled Dates

Course Overview

Building loyal customers in today's rapidly shifting marketplace is more challenging and crucial than ever. This 5-day course delves into creating, optimising, and integrating loyalty programs with an overarching theme of excellence in customer experience. With hands-on activities, real-world case studies, and expert insights, participants will learn how to design loyalty initiatives that retain customers and amplify their advocacy while ensuring a seamless and delightful customer journey.

Objective:

Understand the foundational concepts behind loyalty programs and their role in enhancing customer experience.
Learn to design, implement, and optimise loyalty programs tailored to various business models.
Delve into the psychology of customer loyalty and identify key drivers that foster repeat business and referrals.
Gain insights into integrating technology and data analytics for personalised customer experiences.
Engage in practical sessions to troubleshoot common challenges and envision future loyalty and customer experience trends.

Course Outline

Day 1: Foundations of Customer Loyalty and Experience

Introduction to customer loyalty: Why it matters.
Exploring the symbiosis between loyalty programs and enhanced customer experience.
The psychology behind customer loyalty: Trust, emotion, and value.
Interactive session: Assessing your current customer loyalty landscape.

Day 2: Designing Effective Loyalty Programs

Key components of successful loyalty programs.
Points-based vs. tier systems, partnerships, and experiential rewards.
Tailoring your program to your target audience and business model.
Workshop: Designing a loyalty program prototype.

Day 3: Excellence in Customer Experience: Beyond the Points

Mapping the customer journey: Touchpoints, moments of truth, and pain points.
Strategies to elevate the customer experience at every interaction.
Case studies: Brands that excel in loyalty through customer experience.
Group activity: Enhancing a hypothetical customer journey.

Day 4: Leveraging Technology and Data in Loyalty Programs

CRM systems, mobile apps, and digital platforms play a role in loyalty.
Data analytics: Understanding customer behaviour and predicting trends.
Personalisation and its impact on customer loyalty and experience.
Hands-on session: Navigating a CRM tool for loyalty program insights.

Day 5: Challenges, Innovations, and the Future of Loyalty

Overcoming common pitfalls in loyalty program management.
Innovations: Gamification, augmented reality, and community-building in loyalty programs.
Envisioning the future of customer loyalty and experience.
Course wrap-up, feedback, and next steps.

Schedule & Fees

3 For 2Offer

Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

Select Month

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Location

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Athens
London
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Key Accounts and Customer Service

London

$4,900

Duration: 20 CPD hours (5Days)

date: 06 - 10 Nov 2023

Key Accounts and Customer Service

New York

$6,100

Duration: 20 CPD hours (5Days)

date: 18 - 22 Dec 2023

Key Accounts and Customer Service

Athens

$4,900

Duration: 20 CPD hours (5Days)

date: 08 - 12 Jul 2024

Key Accounts and Customer Service

London

$4,900

Duration: 20 CPD hours (5Days)

date: 16 - 20 Sep 2024

Key Accounts and Customer Service

Athens

$4,900

Duration: 20 CPD hours (5Days)

date: 14 - 18 Oct 2024

Key Accounts and Customer Service

London

$4,900

Duration: 20 CPD hours (5Days)

date: 04 - 08 Nov 2024

Key Accounts and Customer Service

New York

$6,100

Duration: 20 CPD hours (5Days)

date: 16 - 20 Dec 2024

Key Accounts and Customer Service

Loyalty Program with Customer Experience Excellence

Duration:5 Days (20 CPD hours)

date:06 - 10 Nov 2023

London

$4,900

Questions? Speak to our
friendly training advisor

Shayma Said

sales@londontfe.com

+44 2071836657

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CPD Standards

Employees of professional or formally regulated bodies are generally expected to have CPD accredited training. This type of accreditation ensures that the training is knowledgeable, informed and constantly updated. It ensures our standards as a company are kept high and consistent.

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Frequently Asked Questions

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Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.

Do you keep your classroom environment and instructional methodologies current with today’s real-world workplace?

Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.

Are your courses eligible for professional certification?

Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.

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