This course is for retail businesses looking to increase sales by promoting awareness and interest in their goods and/or services. It covers all aspects of retail marketing including; identifying target markets, range planning, visual merchandising, instore and out of store promotions, stock control, stock turn and margins, product life cycles, pricing and cash flow considerations.
During the course delegates will have the chance to evaluate their current marketing performance and prepare draft action plans so they can return to their businesses ready to implement their new ideas and improve the performance of their stores.
Module 1 - Introduction – Retail Marketing overview
Module 2 - Approaches to Stock Control
Module 3 - Financial performance and pricing
Module 4 - Range Planning
Module 5 - Negotiating with suppliers
Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.
Employees of professional or formally regulated bodies are generally expected to have CPD accredited training. This type of accreditation ensures that the training is knowledgeable, informed and constantly updated. It ensures our standards as a company are kept high and consistent.
We will never cancel a confirmed booking
We offer around the clock support
We customise our courses to suit your personal learning needs
Our courses are delivered by highly experienced industry experts
All our courses are accredited by the CPD Standards Agency
Training is hugely beneficial to both yourself and your company. It enables you to employ new technologies, increases your productivity and enables you to be more autonomous. Have a look here at our infographic on the importance of training and development!
Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.
Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.
Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.