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Communication and Writing SkillsCommunicate to Negotiate, Influence and Persuade

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  • United KingdomLondon
  • 19 - 23 Jun 2023
  • 20 CPD hours
  • $4,900.00
  • Overview
  • Course Outline
  • Scheduled Dates

Course Overview

We interact with others on daily basis and our communications can influence different aspects of our lives. Knowing how to communicate well can have a significant impact on an individual’s success and so it pays to develop your skills and improve your performance.

This course focusses on three key areas where effective communication can make the difference between failure and success; negotiating, influencing and persuading.  

During the course delegates will have plenty of opportunity to practice various models and techniques which will help them effectively plan and structure their communication for a wide range of different situations including managing conflict, negotiating with suppliers, giving corporate presentations and influencing others to help them achieve their objectives.  Immediate feedback will identify delegates' strengths and build their skills and confidence so they can achieve great results every time. 


By the end of this interactive training programme, you will be able to:

  • Define the Negotiation Environment.
  • Access a range of negotiation styles and practices.
  • Differentiate win/win from win/lose.
  • Defining the wise agreement.
  • Use motivation and commitment to your advantage
  • Prepare your message with an eye to psychology, appeal to emotions to get maximum results
  • Put your ideas together and organise your content.
  • Design your presentation and make it appear professional and artistic
  • Deliver and try to match the greatest speeches ever given in history!
  • Understand how to structure your communication
  • Develop different communication styles
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Course Outline

Module 1 -  Communication Skills

  • Analysing communication methods.
  • Effectively structuring your communication.
  • Obtaining the benefits of active listening.
  • Overcoming barriers to communications.
  • Understanding the role of paradigm and perception.
  • Comprehending different communication styles

Module 2 - Negotiating Win/Win Outcomes

  • Why do you need to negotiate?
  • What types of negotiations exist?
  • What are the characteristics of a confident negotiator?
  • How to handle conflicts in negotiations.
  • What steps do you need to go through when negotiating?
  • What is the difference between negotiation and persuasion?
  • Defining the Negotiation Environment.
  • The range of negotiation styles and practices.
  • Differentiating win/win from win/lose.
  • Defining the wise agreement.
  • Knowing when to Agree, Bargain, Control or Delay (ABCD).
  • Creating and adjusting plans based on SWOT analysis.
  • Identifying Emotional Intelligence (E.I.).
  • Multiple Intelligence (M.I.) and communication filters.
  • Arriving at wise agreements.

Module 3 - Effective and memorable presentations

  • Learn to approach the design of a presentation and learn which areas you need to focus on most.
  • What techniques you can use to engage the audience such as laughter, story-telling, etc.
  • What to do to make your presentation viral so that your audience will spread your message through word of mouth.
  • From a blank sheet all the way to a detailed and comprehensive presentation. 
  • Learn how to make an engaging story that your audience will remember.
  • Communicating for impact.
  • Body language and how it can help you come across as a ‘great’ presenter.
  • Handling questions.
  • What not to do during presentations which may undermine you or your message .

Module 4 - Influencing Skills

  • How to establish rapport.
  • How to use a simple 3-step technique to make people feel more comfortable in accepting your ideas.
  • How to inspire others.
  • How to use the 10-step persuasion technique to systematically prepare for an event where you expect to persuade others.
  • What verbal techniques you should be aware of to improve your chances of success?

Module 5 - Communication Strategies

  • The Ten Commandments of Positive Relationships
  • What is a Skilled Communicator?
  • Communication Barriers
  • The Johari Window?
  • Frame of Reference
  • Five Approaches to Relationships.
  • Wrap-Up
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Schedule & Fees


Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

Select Month

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  • Amsterdam
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  • Management

5 Days 20 CPD hours

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EP LocationLondon


  • Management

5 Days 20 CPD hours

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EP LocationBarcelona


  • Management

5 Days 20 CPD hours

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EP LocationAmsterdam


  • Management

5 Days 20 CPD hours

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EP LocationLondon


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Frequently Asked Questions

How can training courses be used as a company benefit?

Training is hugely beneficial to both yourself and your company. It enables you to employ new technologies, increases your productivity and enables you to be more autonomous. Have a look here at our infographic on the importance of training and development!

How often do you update your course content to ensure relevancy?

Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.

Do you keep your classroom environment and instructional methodologies current with today’s real-world workplace?

Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.

Are your courses eligible for professional certification?

Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.

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Communicate to Negotiate, Influence and Persuade

  • United KingdomLondon
  • 19 - 23 Jun 2023
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Communicate to Negotiate, Influence and Persuade

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  • United KingdomLondon
  • 19 - 23 Jun 2023
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