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Commercial Awareness

  • Overview ImageOverview
  • Outline ImageCourse Outline
  • Scheduled ImageScheduled Dates

Overview ImageCourse Overview

Commercial awareness at its core is about understanding how your business and industry function and make a profit. Developing sound commercial awareness will improve your business productivity and future career prospects.

During the course delegates will learn how to assess competition through competitor analysis as well as how to identify potential opportunities and threats in their sector.  The course also covers the important area of business networks and how to map your business to deepen your understanding of its role within your industry.  Using the price-value model delegates will also learn how to increase the profitability of their business.

 

Objective:

After completing this course, you should be able to:

  • Understand the value of your business and how to increase that value
  • Develop methods for keeping up to date with industry standards
  • Identify how you interact through different networks
  • Think about your business within a wider global framework
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Overview ImageCourse Outline

Day 1: Understanding Your Business

  • Exploring the role and purpose of your business.
  • Identifying your business's strengths and weaknesses.
  • Understanding the concept of "value" in a business context.
  • Learning how your business adds value to the industry and stakeholders.

Day 2: Competitor Analysis and Competitive Advantage

  • Analyzing your competitive advantage in the market.
  • Understanding service, cost, and delivery as key differentiators.
  • Learning how to assess the competition.
  • Identifying potential opportunities and threats in your sector.

Day 3: Networks and Systems

  • Understanding your position within a wider business system.
  • Analyzing the impact of external threats and opportunities on your business.
  • Mapping your organization's networks of interaction.
  • Learning how to use business mapping to deepen your understanding of industry roles.

Day 4: Financial Awareness

  • Gaining a deeper understanding of your business's finances.
  • Learning how to apply the price-value model to your business strategy.
  • Developing methods for increasing business profitability.
  • Identifying ways to leverage financial tools to improve business performance.

Day 5: Global Perspective and Industry Trends

  • Understanding your business within a wider global framework.
  • Keeping up to date with industry standards and global market trends.
  • Identifying strategies to maintain business relevance in a dynamic environment.
  • Developing commercial awareness for long-term career advancement.
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Overview ImageSchedule & Fees

3 For 2Offer

Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

Select Month

  • All
  • September
  • October
  • December

Location

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  • Amsterdam amsterdam icon
  • Dubai dubai icon
  • London london icon

Date: 08 - 12 Sep 2025

Duration: 5 Days

Venue: London

Price: $5,300

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Date: 20 - 24 Oct 2025

Duration: 5 Days

Venue: Dubai

Price: $5,300

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Date: 08 - 12 Dec 2025

Duration: 5 Days

Venue: Amsterdam

Price: $5,300

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Commercial Awareness

Date: 08 - 12 Sep 2025
Duration: 5 Days
Venue: London
Price: $ 5,300
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John Bayson

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Employees of professional or formally regulated bodies are generally expected to have CPD accredited training. This type of accreditation ensures that the training is knowledgeable, informed and constantly updated. It ensures our standards as a company are kept high and consistent.

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Frequently Asked Questions

How can training courses be used as a company benefit?

Training is hugely beneficial to both yourself and your company. It enables you to employ new technologies, increases your productivity and enables you to be more autonomous. Have a look here at our infographic on the importance of training and development!

How often do you update your course content to ensure relevancy?

Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.

Do you keep your classroom environment and instructional methodologies current with today’s real-world workplace?

Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.

Are your courses eligible for professional certification?

Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.

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Commercial Awareness

  • United KingdomLondon
  • calendar08 - 12 Sep 2025
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  • United KingdomLondon
  • 08 - 12 Sep 2025
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