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Principles of Product Development
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- Principles of Product Development
CPD StandardsInstant confirmationGlobal presenceThis course is designed to assess the underpinning knowledge of delegates for understanding the principles of product development. Developing and launching successful new products is a key marketing value driver. Successful innovation ensures that your products stay competitive and that growth opportunities are not missed. However extensive research indicates that failure rates in this area high.
Course Objectives
- Develop your complete skill-set to confidently manage new product and innovation projects
- Reduce your product development cycle and quickly gain profitable entry into new markets
- Create winning product concepts using advanced idea generation and screening tools
Who Should Attend?
Managers and executives, irrespective of function, who are or expect to become involved in the development of new products and the innovation process within their organization.
Course Outline
- Introduction
- Sources of Ideas for New Products
- Capturing Ideas
- Evaluating Ideas
- Making the Decision to Investigate a New Product Idea
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Accreditations
CPD Standards
Helping to develop learning worldwide.
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Register 3 delegates on the same course and pay for 2 — save £4,500 on this course.
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isabel@londontfe.com
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What our delegates say
Thank you for the opportunity for having attended Advanced Skills of the Bid and Tender Management Process from London Training for Excellence. It was a good experience as I find myself with added knowledge so as to contribute I a more quality manner to my com…
The course is very adaptable to everyday work and contributes to developing CSR framework in our own organisation. Very practical and useful.
The training provided by LondonTFE are very inspirational and thought provoking. The outlines are comprehensive and the method of teaching is mostly practice-oriented. The LondonTFE staff always been able to balance the composition of participants, which contr…
