Overview
Course Outline
Scheduled Dates

Course Overview

As the events industry evolves, technology—especially Artificial Intelligence—is transforming the way events are planned, promoted, and delivered. This course is designed to equip event leaders with the knowledge and practical skills to leverage AI tools across event management processes. Participants will explore how AI can enhance audience engagement, streamline logistics, personalise marketing, and provide real-time insights for better decision-making.

Objective:

By the end of this course, participants will be able to:

Understand how AI is impacting the events and hospitality industries
Identify AI tools that support event planning, marketing, and execution
Use AI for audience targeting, content creation, and automation
Leverage data analytics and predictive insights for event strategy
Improve attendee experience through AI-powered engagement solutions
Evaluate ethical considerations and best practices when using AI

Course Outline

Day 1: AI in the Events Industry – An Overview

What is AI? Key terms and technologies
Trends in AI adoption across event planning and management
Benefits and limitations of AI in events
Case examples of AI-enhanced events

Day 2: AI for Event Planning and Operations

Using AI for venue selection, scheduling, and logistics
Automated tools for budgeting and task tracking
Chatbots and virtual assistants for event coordination
Real-time updates and issue resolution using AI systems

Day 3: Smart Marketing and Audience Engagement

Personalised outreach with AI-driven marketing tools
AI in content creation: emails, social media, and promotions
Predictive analytics for audience behaviour and preferences
Enhancing engagement pre-, during, and post-event

Day 4: Data Analytics and Insights for Event Success

Gathering and analysing attendee data
Sentiment analysis and feedback collection tools
Real-time dashboards for tracking KPIs and ROI
Making data-driven improvements to future events

Day 5: Implementation, Ethics, and Strategy

Creating an AI adoption roadmap for event teams
Training staff and managing AI-human collaboration
Addressing ethical considerations: data privacy, bias, and transparency
Final project: Design a sample AI-powered event strategy

Schedule & Fees

3 For 2Offer

Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

Select Month

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August
October
December

Location

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Dubai
London

New

Empowering Event Leaders with AI Tools

Date: 25 - 29 Aug 2025

Duration: 5 Days

Venue: Dubai

Price: $5,900

New

Empowering Event Leaders with AI Tools

Date: 20 - 24 Oct 2025

Duration: 5 Days

Venue: London

Price: $5,900

New

Empowering Event Leaders with AI Tools

Date: 01 - 05 Dec 2025

Duration: 5 Days

Venue: Dubai

Price: $5,900

Empowering Event Leaders with AI Tools

Date: 25 - 29 Aug 2025

Duration: 5 Days

Venue: Dubai

Price: $ 5,900

Questions? Speak to our friendly training advisor

John Bayson

Chat on Whatsapp

john@londontfe.com

+44 2071836657

CPD Standards

Employees of professional or formally regulated bodies are generally expected to have CPD accredited training. This type of accreditation ensures that the training is knowledgeable, informed and constantly updated. It ensures our standards as a company are kept high and consistent.

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