The higher the value of products or services a customer buys from a company, the more likely they are to stay with that company. If you want to add value for your customers and build loyalty while improving sales, this is the course for you.

During the course delegates will learn how to quickly identify customer needs, gain commitment by focussing on benefits the customer values and how to deal effectively with objections. They will learn how to identify opportunities for cross-selling and upselling and how to add value for the customer while increasing sales for your company.

Delegates will leave the training with a new attitude towards selling and the skills to be successful in cross selling, upselling and overcoming resistance. The best part is that your customers will feel well served and not 'sold'.