menu logo
user search
cart 0

Marketing Analysis and Strategy

  • Overview ImageOverview
  • Outline ImageCourse Outline
  • Scheduled ImageScheduled Dates

Course Overview

In today's competitive environment marketing has become a key differentiator between those organisations that succeed and those that don't.

Market analysis studies the attractiveness and dynamics of specific markets within specific industries.  Through this analysis, the strengths, weaknesses, opportunities and threats of a company can be identified, allowing you to select the target market which most closely meets your business needs.

This course covers the fundamental concepts of marketing and explores a range of models and concepts which will help you decide on a winning marketing strategy.

Objective:

By the end of this interactive training programme, you will be able to:

  • Define the concept and scope of strategic marketing
  • Understand the process of strategic planning 
  • Select motivated target markets
  • Identify the specific product, service, and relationship achievements necessary to beat the competition
Register Now

Course Outline

Introduction to marketing management

  • The marketing concepts 
  • Strategy and goals  
  • SWOT Analysis 
  • Competitive Analysis 
  • Environmental Analysis 
  • Customer Analysis

Markets and Segments 

  • Market Opportunity Analysis
  • Segmentation
  • Buying behaviour 
  • Buyer behaviour 
  • Seller behaviour

Marketing strategy development and decisions 

  • Product life cycle 
  • Market research 
  • Marketing strategy
  • The Marketing Plan

Managing and delivering marketing 

  • Pricing 
  • Marketing channels 
  • Advertising 
  • Managing Sales/Customer Experience
  • On-line marketing
  • Marketing reports 
Register Now

Schedule & Fees

3 For 2Offer

Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

Select Month

  • All
  • March
  • April
  • May
  • July
  • August
  • September
  • October
  • November
  • December

Location

  • All
  • Amsterdam amsterdam icon
  • Athens athens icon
  • Barcelona barcelona icon
  • Dubai dubai icon
  • Frankfurt frankfurt icon
  • Kuala Lumpur kuala lumpur icon
  • London london icon
  • Malaga malaga icon
  • New York new york icon
  • Sales and Marketing

Malaga

$4,900

Malaga

Duration: 20 CPD hours (5Days)

date: 11 - 15 Mar 2024

Register Now
  • Sales and Marketing

Athens

$4,900

Athens

Duration: 20 CPD hours (5Days)

date: 29 Apr - 03 May 2024

Register Now
  • Sales and Marketing
Kuala Lumpur

Duration: 20 CPD hours (5Days)

date: 06 - 10 May 2024

Register Now
  • Sales and Marketing
Amsterdam

Duration: 20 CPD hours (5Days)

date: 13 - 17 May 2024

Register Now
  • Sales and Marketing

Dubai

$4,900

Dubai

Duration: 20 CPD hours (5Days)

date: 27 - 31 May 2024

Register Now
  • Sales and Marketing

New York

$6,100

New York

Duration: 20 CPD hours (5Days)

date: 08 - 12 Jul 2024

Register Now
  • Sales and Marketing

Dubai

$4,900

Dubai

Duration: 20 CPD hours (5Days)

date: 19 - 23 Aug 2024

Register Now
  • Sales and Marketing
Frankfurt

Duration: 20 CPD hours (5Days)

date: 16 - 20 Sep 2024

Register Now
  • Sales and Marketing
Barcelona

Duration: 20 CPD hours (5Days)

date: 28 Oct - 01 Nov 2024

Register Now
  • Sales and Marketing
Barcelona

Duration: 20 CPD hours (5Days)

date: 11 - 15 Nov 2024

Register Now
  • Sales and Marketing

London

$4,900

London

Duration: 20 CPD hours (5Days)

date: 02 - 06 Dec 2024

Register Now
  • Sales and Marketing

Marketing Analysis and Strategy

Duration:5 Days (20 CPD hours)

date:11 - 15 Mar 2024

Malaga

Malaga

$4,900


Register Now

Questions? Speak to our
friendly training advisor

Shayma Said

Email Imagesales@londontfe.com

Call+44 2071836657

  • Member

    100000+ Members in

  • Country

    59+ Countries with

  • Chapter

    3000+ Chapters

Register Now

Why Choose London Training For Excellence?

  • icon icon

    Reliability

    We will never cancel a confirmed booking

  • icon icon

    Support

    We offer around the clock support

  • icon icon

    Tailored

    We customise our courses to suit your personal learning needs

  • icon icon

    Quality

    Our courses are delivered by highly experienced industry experts

  • icon icon

    Recognition

    All our courses are accredited by the CPD Standards Agency

Frequently Asked Questions

How can training courses be used as a company benefit?

Training is hugely beneficial to both yourself and your company. It enables you to employ new technologies, increases your productivity and enables you to be more autonomous. Have a look here at our infographic on the importance of training and development!

How often do you update your course content to ensure relevancy?

Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.

Do you keep your classroom environment and instructional methodologies current with today’s real-world workplace?

Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.

Are your courses eligible for professional certification?

Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.

×
Please provide us with some details below and we will send a copy of the course outlines direct to your inbox

Marketing Analysis and Strategy

  • SpainMalaga
  • calendar11 - 15 Mar 2024
By submitting this form you agree to our Terms and Conditions and Privacy Policy.
x
Marketing Analysis and Strategy

Request more information

  • SpainMalaga
  • 11 - 15 Mar 2024
By submitting this form you agree to our Terms and Conditions and Privacy Policy.

Our Clients

foundation wind energy icon petronas icon ministry of finance icon ministry of energy icon indonesia financial services authority icon federal mortgage bank of nigeria icon epexspot icon european central bank icon saudi aramco icon icrc icon undp banner public investment fund icon technology and security ecosystem icon
call
Processing

Loading...

×
By submitting this form you agree to our Terms and Conditions and Privacy Policy.