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Strategic Community Relations: Developing Successful Community Partnerships

  • Overview ImageOverview
  • Outline ImageCourse Outline
  • Scheduled ImageScheduled Dates

Course Overview

Building active community partnerships is becoming increasingly vital in various sectors. Stakeholders—including governments, communities, and corporations—can become your most incredible supporters or pose significant risks to your initiatives. Effectively engaging with these stakeholders is key to developing long-term strategic relationships. Successful community projects rely heavily on stakeholder engagement, impacting social and economic development and business success. This course offers practical tools and techniques for understanding stakeholder needs, building rapport, and avoiding conflicts. A key focus will be the Strategic Stakeholder Engagement Framework, which helps analyse stakeholder mindsets and enhance planning and monitoring efforts for successful community engagement.

Objective:

By the end of the course, participants will be able to:

  • Understand the stakeholder engagement process and how to plan for effective engagement in community partnership projects.
  • Identify and categorize different stakeholder types and segments.
  • Apply techniques for stakeholder analysis and mapping levels of interest and influence.
  • Develop strategies for building and maintaining strong relationships with stakeholders.
  • Use the Strategic Stakeholder Engagement Framework to design communication strategies.
  • Understand communication styles and how to communicate more effectively with stakeholders.
  • Employ methods to foster connection and build rapport with stakeholders.
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Course Outline

Day 1: Introduction to Stakeholders and Engagement Principles

  • Defining stakeholders and understanding their importance in community partnerships.
  • Introduction to various stakeholder types and segments.
  • Overview of the stakeholder engagement process and its significance.
  • Stakeholder identification and classification methods.

Day 2: Stakeholder Analysis and Categorization

  • Techniques to categorize and analyse stakeholders.
  • Using tools like the Trust Matrix and RACI for stakeholder management.
  • Understanding the role of personas in stakeholder engagement.
  • Introduction to empathy mapping to understand stakeholders' perspectives.

Day 3: The Strategic Stakeholder Engagement Framework

  • Overview of the Strategic Stakeholder Engagement Framework.
  • How to use the framework to analyse stakeholder interests and influence.
  • Designing communication strategies based on stakeholder analysis.
  • Practical approaches to creating connections and building rapport with stakeholders.

Day 4: Effective Communication with Stakeholders

  • Understanding the importance of communication styles in stakeholder engagement.
  • Techniques for mindful listening and remaining present during conversations.
  • Overcoming barriers to effective stakeholder engagement.
  • Building trust and empathy with stakeholders to maintain strong relationships.

Day 5: Conflict Management and Ongoing Engagement

  • Managing conflicts in stakeholder relationships and building consensus.
  • Monitoring and reviewing stakeholder engagement progress.
  • Strategies for maintaining connection and awareness over time.
  • Developing a stakeholder management plan for long-term relationship success.
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Schedule & Fees

3 For 2Offer

Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

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London

London

$5,300


Duration: 5 Days

date: 05 - 09 May 2025

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London

London

$5,300


Duration: 5 Days

date: 06 - 10 Oct 2025

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London

London

$5,300


Duration: 5 Days

date: 03 - 07 Nov 2025

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  • Sustainability and CSR

Strategic Community Relations: Developing Successful Community Partnerships

Duration:5 Days

date:05 - 09 May 2025

London

London

$5,300


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Strategic Community Relations: Developing Successful Community Partnerships

  • United KingdomLondon
  • calendar05 - 09 May 2025
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  • United KingdomLondon
  • 05 - 09 May 2025
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