Public Relations Essentials in Amsterdam

Next start 24 May 2027 · 1 date in Amsterdam · 5 days · 20 CPD hours · from £4,300

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Public Relations Essentials runs in Amsterdam on 1 date, starting 24 May 2027. Promote your successes and manage the setbacks: PR skills that protect image, reputation and results. £4,300 per delegate in Amsterdam, exc VAT.

  • 24 May 2027 next start
  • 1 date in Amsterdam
  • 5 days in person
  • 20 CPD hours
  • £4,300 per delegate

Register for 24 May 2027

Amsterdam dates & prices

DatesVenueDurationPrice
24 - 28 May 2027Amsterdam5 days£4,300Register

About the course

A well-designed public relations programme can improve your organisation’s image, reputation and business success. This course will equip you with the skills needed to promote your company's successes and mitigate any issues or problems, ensuring positive internal and external perceptions of your company's brand and performance.

This comprehensive course provides delegates with a solid understanding of the role of PR in supporting their business and covers all the key areas including evaluation and selection of appropriate media channels, crafting clear and engaging messages, handling and building good relations with the press and media, adapting messages for different audiences and measuring the success of PR activity.

What you will learn

At the end of this interactive training programme, you will be able to:

  • Understand the ways in which media has an important role in the publicity and image of the business
  • Know how ineffective public relations can lead to bad publicity and a negative public image of the business
  • Understand how effective communication with the media can benefit the business
  • Write a press release and be able to launch an effective PR campaign
  • Know how to talk to different people in different ways depending on what is needed from who
  • Position Your Organisation in the Marketplace.
  • Say Exactly What Editors Want to Hear to Maximise Media "Pickups".
  • Use PR to Support Planning.
  • Use Public Relations as a "Crisis-Solver".
  • Measure the Success of Your PR Efforts.
  • Target Prospects and Adapt Your Message.
  • Build a Network of Valuable Media Contacts.
  • Integrate Low-Cost PR Strategies into Your Efforts.

Full day-by-day outline, accreditations and who should attend →

Accredited by CPD, ISO 9001:2015.

Frequently asked questions

When does Public Relations Essentials next run in Amsterdam?

The next Amsterdam start is 24 May 2027 (24 - 28 May 2027); 1 date is scheduled in Amsterdam.

Where in Amsterdam is the course held?

At a central Amsterdam business venue; the address and joining instructions are confirmed on your booking.

How much does Public Relations Essentials cost in Amsterdam?

£4,300 per delegate, including tuition, materials and your CPD certificate (20 CPD hours). UK VAT applies only to UK-billed bookings. Pay online by card, Apple Pay, Google Pay or PayPal, or request an invoice.

Can I book Public Relations Essentials in Amsterdam for a group?

Yes: register 3 delegates on the same date and pay for 2, or ask for a group quote. We also run this course in-house at your offices in Amsterdam or a venue of your choice.

Public Relations Essentials in other cities

Training a team in Amsterdam?

Register 3 delegates and pay for 2, or have Public Relations Essentials delivered in-house at your offices.

Get a group quote
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