Marketing Communications (MarComs) is a fundamental part of a company’s marketing efforts. It can be defined as all the messages and media you deploy to communicate with the market and includes advertising, direct marketing, branding, packaging, your online presence, printed materials, PR activities, sales presentations, sponsorships, trade show appearances and more.
This course highlights the importance of market and consumer research and developing a customer centric strategy. Through a deep understanding of consumers’ mindsets, you will be able to effectively build, manage and strategically position your marketing efforts.
The course also covers essential marketing strategies, enabling delegates to obtain the highest return on investment (ROI) from their Marketing.
By the end of this interactive training programme, you will be able to:
Module 1 - Marketing and its role in your business
Module 2 - Marketing Communications Mix
Module 3 - Customer-centric Marketing
Module 4 - Planning Marketing
Module 5 - Managing the Marketing Effort
Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.
Employees of professional or formally regulated bodies are generally expected to have CPD accredited training. This type of accreditation ensures that the training is knowledgeable, informed and constantly updated. It ensures our standards as a company are kept high and consistent.
We will never cancel a confirmed booking
We offer around the clock support
We customise our courses to suit your personal learning needs
Our courses are delivered by highly experienced industry experts
All our courses are accredited by the CPD Standards Agency
Training is hugely beneficial to both yourself and your company. It enables you to employ new technologies, increases your productivity and enables you to be more autonomous. Have a look here at our infographic on the importance of training and development!
Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.
Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.
Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.