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Sales and MarketingPsychology in Selling and Sales Counselling


  • Back
  • United Arab EmiratesDubai
  • 09 - 13 Oct 2023
  • 20 CPD hours
  • $4,900.00
  • Overview
  • Course Outline
  • Scheduled Dates

Course Overview

This course is designed for high-performing sales people looking to further develop their soft skills and create a one-of-a-kind competitive advantage based on buying psychology.

Most purchasing decisions are emotional rather than logical. This course introduces the latest techniques and theories, providing a fresh approach to increasing sales by focussing on customers' buying behaviour at a deeper level.  

Delegates will learn to use NLP (Neuro-Linguistic Programming) techniques to appeal to the emotions of target audiences and so achieve sales excellence.

 

Objective:

By the end of this interactive training programme, you will be able to:

  • Understand the product you are selling from your customers' point of view
  • Identify the needs of your target audience
  • Close major deals by stimulating emotions through NLP and other techniques 
  • Think out-of-the-box to reach the customers and break all barriers of conservative sales theories
  • Improve communication and body language to engage customers
  • Deal with crises and discrepancies 
  • Manage emotions while dealing with the sales process
  • Create a smooth path to reach customers for repeat sales
  • Build an excellent client relationship
  • Get rewarded for outstanding sales outcomes
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Course Outline

Module 1 - Introduction to Sales Psychology

  • What is Sales Psychology
  • Fundamentals of Psychology in Selling
  • Benefits of applying psychology to boost sales
  • How to stimulate customers with NLP (Neuro-Linguistic Programming)
  • Advantages of applying NLP 

Module 2 - Sales Counselling

  • What is Sales Counselling
  • How sales counselling helps
  • Elements of Sales Counselling
  • Counselling your team to increase sales
  • Sales Counselling and psychological analysis

Module 3 - Different Types of Sales Psychology

  • Sales Process
  • Sales Performance
  • Selling Value
  • Sales Presentation
  • What is R.A.D.A.R
  • How R.A.D.A.R motivates to initiate sales

Module 4—Improving Communication

  • Being the taskmaster with improved communication
  • Recognising the customer’s psychology and emotions
  • Persuading customers emotionally to increase sales
  • The impact of body language when persuading customers
  • Be a people person
  • Talk to juniors and team members before decision-making
  • Convince team members to boost sales with improved communication styles

Module 5 - Apply Psychological Selling Tools

  • Psychological Selling Tools
  • Developing rapport
  • Increase curiosity for the product/service
  • Set realistic sales strategies by understanding the customers’ emotions
  • Address concerns and issues
  • Motivate the prospect to become a client
  • Self-analysis 
  • Action planning
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Schedule & Fees

2+1Offer

Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

Select Month

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  • September
  • October
  • November

Location

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  • Dubai
  • Istanbul
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  • Management

5 Days 20 CPD hours

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Istanbul

Istanbul

$4,900.00

  • Management

5 Days 20 CPD hours

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Dubai

Dubai

$4,900.00

  • Management

5 Days 20 CPD hours

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London

London

$4,500.00

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Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.

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Psychology in Selling and Sales Counselling

  • United Arab EmiratesDubai
  • 09 - 13 Oct 2023
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  • United Arab EmiratesDubai
  • 09 - 13 Oct 2023
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