Business to Business Sales Management in London
Next start 12 Oct 2026 · 2 dates in London · 5 days · 20 CPD hours · from £4,300
Business to Business Sales Management runs in London on 2 dates, starting 12 Oct 2026. Equip your B2B sales team for every stage of the sale — skills matrices, coaching and ambitious targets. £4,300 per delegate in London, exc VAT.
- 12 Oct 2026 next start
- 2 dates in London
- 5 days in person
- 20 CPD hours
- £4,300 per delegate
London dates & prices
| Dates | Venue | Duration | Price | |
|---|---|---|---|---|
| 12 - 16 Oct 2026 | London | 5 days | £4,300 | Register |
| 10 - 14 May 2027 | London | 5 days | £4,300 | Register |
About the course
Selling products and services to other businesses offers many challenges, for example when approval is needed from Department Heads or others in authority. Running a B2B Sales team also has many challenges requiring strong organisational, management, leadership and coaching skills and without such skills leading B2B teams can be frustrating and unproductive.
This course equips B2B Sales Managers with the skills they need to improve their sales team's performance and reach ambitious targets. Delegates will look at the five stages of the sales process and identify the knowledge, skills and attributes their teams will need at each stage to succeed. Having identified any skills gaps, delegates will then practice using the GROW coaching model so they can develop their teams and improve their performance.
What you will learn
by the end of this interactive training programme you will be to:
- Understand what Business to Business sales are
- State the skills and abilities that a successful B2B sales person needs
- Apply the skills matrix to the members of your team and identifying potential training and coaching needs.
- Identify the steps involved in the sales process of selling to businesses
- Understand the 5 Step Sales Process
- Know how to provide feedback that helps improve performance.
- Understand the difference between training and coaching
- Describe the ‘GROW’ coaching model.
- Practise a coaching intervention.
Full day-by-day outline, accreditations and who should attend →
Accredited by CPD, ISO 9001:2015.
Frequently asked questions
When does Business to Business Sales Management next run in London?
The next London start is 12 Oct 2026 (12 - 16 Oct 2026); 2 dates are scheduled in London.
Where in London is the course held?
At a central London business venue; the address and joining instructions are confirmed on your booking.
How much does Business to Business Sales Management cost in London?
£4,300 per delegate, including tuition, materials and your CPD certificate (20 CPD hours). UK VAT applies only to UK-billed bookings. Pay online by card, Apple Pay, Google Pay or PayPal, or request an invoice.
Can I book Business to Business Sales Management in London for a group?
Yes: register 3 delegates on the same date and pay for 2, or ask for a group quote. We also run this course in-house at your offices in London or a venue of your choice.
Business to Business Sales Management in other cities
Training a team in London?
Register 3 delegates and pay for 2, or have Business to Business Sales Management delivered in-house at your offices.