Content Marketing Essentials in London

Next start 28 Dec 2026 · 3 dates in London · 5 days · 20 CPD hours · from £4,300

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Content Marketing Essentials runs in London on 3 dates, starting 28 Dec 2026. Personas, platforms and user journeys: build a content strategy that educates rather than just sells. £4,300 per delegate in London, exc VAT.

  • 28 Dec 2026 next start
  • 3 dates in London
  • 5 days in person
  • 20 CPD hours
  • £4,300 per delegate

Register for 28 Dec 2026

London dates & prices

DatesVenueDurationPrice
28 Dec 2026 - 01 Jan 2027London5 days£4,300Register
21 - 25 Jun 2027London5 days£4,300Register
02 - 06 Aug 2027London5 days£4,300Register

About the course

For your digital marketing to be effective you need to provide content your customers will want to read, and know where, when and how to reach them in order to engage with them and build customer communities.

All of this requires careful analysis and planning. This course begins by looking at how content marketing has shifted in recent times from a selling focus to an educational one. Delegates will consider the business objectives of their content marketing and also learn how to identify different customer personas, behaviours and user journeys. This information will allow them to identify key messages and the best platforms to reach their target customers. They will also learn how on and off page search engine optimisation can help them build customer communities and engagement ensuring their content delivers successfully across web, mobile and social media platforms.

What you will learn

By the end of this interactive training programme, you will be able to:

  • Develop a content strategy which meets the needs of your users and your business
  • Plan for a wide range of digital channels and content types (websites, blogs, vlogs, mobile apps, social media)
  • Develop techniques to engage potential customers and attract them to your website
  • Develop a workflow that ensures your content will be on time, on budget and that it meets your requirements
  • Use metrics that provide actionable insights

Full day-by-day outline, accreditations and who should attend →

Accredited by CPD, ISO 9001:2015.

Frequently asked questions

When does Content Marketing Essentials next run in London?

The next London start is 28 Dec 2026 (28 Dec 2026 - 01 Jan 2027); 3 dates are scheduled in London.

Where in London is the course held?

At a central London business venue; the address and joining instructions are confirmed on your booking.

How much does Content Marketing Essentials cost in London?

£4,300 per delegate, including tuition, materials and your CPD certificate (20 CPD hours). UK VAT applies only to UK-billed bookings. Pay online by card, Apple Pay, Google Pay or PayPal, or request an invoice.

Can I book Content Marketing Essentials in London for a group?

Yes: register 3 delegates on the same date and pay for 2, or ask for a group quote. We also run this course in-house at your offices in London or a venue of your choice.

Content Marketing Essentials in other cities

Training a team in London?

Register 3 delegates and pay for 2, or have Content Marketing Essentials delivered in-house at your offices.

Get a group quote
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