The practice of distribution has changed dramatically in recent years, especially since the advent of e-commerce and online buying. Strategic distribution and channel management is about getting the product to the end user in the most effective way. Depending on the nature of the product and the market, numerous intermediaries may be involved. It can include wholesalers, agents, retailers, distributors, and the internet.
Ensuring your product or service reaches your end customer in the most convenient, speedy, 'on brand' and cost efficient way will give your company a competitive advantage. This course takes delegates through the whole distribution cycle step by step from analysing current performance through to identifying and establishing new distribution models and channels that will meet both current and future market needs.
By the end of this interactive training programme, you will be able to:
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Strategic Distribution and Channel Management
Employees of professional or formally regulated bodies are generally expected to have CPD accredited training. This type of accreditation ensures that the training is knowledgeable, informed and constantly updated. It ensures our standards as a company are kept high and consistent.
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Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.
Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.
Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.