Crisis communication is a sub-speciality of Public Relations whose purpose is to positively reflect and protect the reputation of the organisation. Without skillful management, crises can damage brand image and in extreme cases the very survival of the business.
This highly practical and interactive course will develop delegates' knowledge and skills in anticipating, preparing for and handling crises. During the course they will learn which communication strategy works best in which context, how to quickly assemble and train a crisis team, who needs to know what and when, how best to craft their messages and which media channels to choose.
Towards the end of the course delegates put their new knowledge and skills into practice by developing a crisis communications strategy and action plan based on a scenario relevant to them.
By the end of this interactive training programme, you will be able to:
Module 1 – Introduction to crisis communications
Module 2 – Crisis communication strategies
Module 3 – Crisis communication process
Module 4 - Reputation Management - Managing the Media
Module 5 – Putting it all into Practice
Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.
Employees of professional or formally regulated bodies are generally expected to have CPD accredited training. This type of accreditation ensures that the training is knowledgeable, informed and constantly updated. It ensures our standards as a company are kept high and consistent.
We will never cancel a confirmed booking
We offer around the clock support
We customise our courses to suit your personal learning needs
Our courses are delivered by highly experienced industry experts
All our courses are accredited by the CPD Standards Agency
Training is hugely beneficial to both yourself and your company. It enables you to employ new technologies, increases your productivity and enables you to be more autonomous. Have a look here at our infographic on the importance of training and development!
Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.
Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.
Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.