Business Development (Sales and Marketing)

  • Overview ImageOverview
  • Outline ImageCourse Outline
  • Scheduled ImageScheduled Dates

Course Overview

Through group discussion, hands-on experience and case studies, delegates can understand the concepts of business development, sales and marketing.

Join us for this five-day comprehensive course to gear yourself up with sales techniques, market analysis, customer relationship management and the evaluation of the effectiveness of marketing campaigns.

Objective:

On completion of the course, you will:

  • Understand the core principles of business development, sales, and marketing
  • Develop strategies to attract and retain customers
  • Learn how to create and implement sales and marketing strategies to optimise business growth
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Course Outline

Day 1 A Brief Overview of Business Development

  • Definition and scope of business development
  • Key roles of business development 

Day 2 Sales Fundamentals

  • Fundamentals of sales in business development
  • Sales techniques and negotiation skills
  • Understanding the sales cycle and pipeline management
  • Practical sales and marketing training tools

Day 3 Introduction to Marketing

  • Overview of marketing principles and the role of marketing
  • Market segmentation, targeting and positioning 
  • Introduction to digital marketing and its impact on sales 

Day 4 Customer Relationship Management (CRM)

  • How to align sales and marketing strategies for business success
  • Importance of customer retention in business development
  • Building customer relationships and loyalty
  • Measuring customer satisfaction and loyalty

Day 5 Sales and Marketing Metrics

  • Key performance indicators (KPIs) for sales and marketing
  • Measuring return on investment (ROI)
  • Adjusting strategies based on sales and marketing data
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Schedule & Fees

3 For 2Offer

Get the most out of group training with our special discount! Register 3 of your participants together on the same course and only pay for 2.

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Location

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  • Business Development (Sales and Marketing)

London

$4,900

London

Duration: 5 Days

date: 19 - 23 Jan 2025

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  • Business Development (Sales and Marketing)

Dubai

$4,900

Dubai

Duration: 5 Days

date: 05 - 09 May 2025

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  • Business Development (Sales and Marketing)

London

$4,900

London

Duration: 5 Days

date: 07 - 11 Jul 2025

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  • Business Development (Sales and Marketing)
Asterdam

Duration: 5 Days

date: 17 - 21 Nov 2025

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  • Sales and Marketing

Business Development (Sales and Marketing)

Duration:5 Days

date:19 - 23 Jan 2025

London

London

$4,900


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Questions? Speak to our
friendly training advisor

Shayma Said

Email Imagesales@londontfe.com

Call+44 2071836657

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Why Choose London Training For Excellence?

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    Reliability

    We will never cancel a confirmed booking

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    Support

    We offer around the clock support

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    Tailored

    We customise our courses to suit your personal learning needs

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    Quality

    Our courses are delivered by highly experienced industry experts

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    Recognition

    All our courses are accredited by the CPD Standards Agency

Frequently Asked Questions

How can training courses be used as a company benefit?

Training is hugely beneficial to both yourself and your company. It enables you to employ new technologies, increases your productivity and enables you to be more autonomous. Have a look here at our infographic on the importance of training and development!

How often do you update your course content to ensure relevancy?

Our course content is constantly reviewed and updated to ensure we stay up to date with all the latest trends. After every course is completed we review the feedback and improve the material where necessary.

Do you keep your classroom environment and instructional methodologies current with today’s real-world workplace?

Yes, we focus our training on ‘real-world’ scenarios and our trainers are all highly experienced and skilled in their relevant fields.

Are your courses eligible for professional certification?

Yes, we offer certification with all our courses, every course is entitled to CPD (Continuous Professional Development) hours which you can put towards your professional portfolio.

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Business Development (Sales and Marketing)

  • United KingdomLondon
  • calendar19 - 23 Jan 2025
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Business Development (Sales and Marketing)

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  • United KingdomLondon
  • 19 - 23 Jan 2025
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