Strategic Sales and Promotion Management in Amsterdam

Next start 7 Dec 2026 · 2 dates in Amsterdam · 5 days · 20 CPD hours · from £4,300

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Strategic Sales and Promotion Management runs in Amsterdam on 2 dates, starting 7 Dec 2026. Set challenging sales targets, design promotions that sell and build a team able to deliver them. £4,300 per delegate in Amsterdam, exc VAT.

  • 7 Dec 2026 next start
  • 2 dates in Amsterdam
  • 5 days in person
  • 20 CPD hours
  • £4,300 per delegate

Register for 7 Dec 2026

Amsterdam dates & prices

DatesVenueDurationPrice
07 - 11 Dec 2026Amsterdam5 days£4,300Register
05 - 09 Jul 2027Amsterdam5 days£4,300Register

About the course

Effective sales plans and well designed sales promotions can make the difference between profit and loss. This course will equip delegates with the tools they need to set realistic and yet challenging sales targets and ensure that their teams are able to achieve them.

During the course delegates will consider where their product/service currently sits in the market and who their customers are. They will then identify potential opportunities for increasing sales before using a structured model to draft their sales and sales promotion plans.

Delegates will also look at the skills their sales teams need to increase sales and practice a range of techniques to motivate and upskill their teams.

Finally, the course will show delegates how to make use of business and customer intelligence to review and adjust their plans to ensure continued success.

What you will learn

By the end of the programme, participants will be able to:

  • Understand strategic marketing how to effectively position their product/service in the market
  • Explain the differences between marketing and sales and the perspectives of the two functions.
  • Use structured frameworks to develop their sales and sales promotion plans
  • Translate sales targets into achievable sales plans.
  • Motivate and coach their teams to achieve challenging targets
  • Design effective sales promotion campaigns and monitor their effectiveness.
  • Make use of business and customer intelligence to review and adjust plans as needed.

Full day-by-day outline, accreditations and who should attend →

Accredited by CPD, ISO 9001:2015.

Frequently asked questions

When does Strategic Sales and Promotion Management next run in Amsterdam?

The next Amsterdam start is 7 Dec 2026 (07 - 11 Dec 2026); 2 dates are scheduled in Amsterdam.

Where in Amsterdam is the course held?

At a central Amsterdam business venue; the address and joining instructions are confirmed on your booking.

How much does Strategic Sales and Promotion Management cost in Amsterdam?

£4,300 per delegate, including tuition, materials and your CPD certificate (20 CPD hours). UK VAT applies only to UK-billed bookings. Pay online by card, Apple Pay, Google Pay or PayPal, or request an invoice.

Can I book Strategic Sales and Promotion Management in Amsterdam for a group?

Yes: register 3 delegates on the same date and pay for 2, or ask for a group quote. We also run this course in-house at your offices in Amsterdam or a venue of your choice.

Strategic Sales and Promotion Management in other cities

Training a team in Amsterdam?

Register 3 delegates and pay for 2, or have Strategic Sales and Promotion Management delivered in-house at your offices.

Get a group quote
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