Strategic Sales and Promotion Management in London

Next start 28 Dec 2026 · 2 dates in London · 5 days · 20 CPD hours · from £4,300

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Strategic Sales and Promotion Management runs in London on 2 dates, starting 28 Dec 2026. Set challenging sales targets, design promotions that sell and build a team able to deliver them. £4,300 per delegate in London, exc VAT.

  • 28 Dec 2026 next start
  • 2 dates in London
  • 5 days in person
  • 20 CPD hours
  • £4,300 per delegate

Register for 28 Dec 2026

London dates & prices

DatesVenueDurationPrice
28 Dec 2026 - 01 Jan 2027London5 days£4,300Register
03 - 07 May 2027London5 days£4,300Register

About the course

Effective sales plans and well designed sales promotions can make the difference between profit and loss. This course will equip delegates with the tools they need to set realistic and yet challenging sales targets and ensure that their teams are able to achieve them.

During the course delegates will consider where their product/service currently sits in the market and who their customers are. They will then identify potential opportunities for increasing sales before using a structured model to draft their sales and sales promotion plans.

Delegates will also look at the skills their sales teams need to increase sales and practice a range of techniques to motivate and upskill their teams.

Finally, the course will show delegates how to make use of business and customer intelligence to review and adjust their plans to ensure continued success.

What you will learn

By the end of the programme, participants will be able to:

  • Understand strategic marketing how to effectively position their product/service in the market
  • Explain the differences between marketing and sales and the perspectives of the two functions.
  • Use structured frameworks to develop their sales and sales promotion plans
  • Translate sales targets into achievable sales plans.
  • Motivate and coach their teams to achieve challenging targets
  • Design effective sales promotion campaigns and monitor their effectiveness.
  • Make use of business and customer intelligence to review and adjust plans as needed.

Full day-by-day outline, accreditations and who should attend →

Accredited by CPD, ISO 9001:2015.

Frequently asked questions

When does Strategic Sales and Promotion Management next run in London?

The next London start is 28 Dec 2026 (28 Dec 2026 - 01 Jan 2027); 2 dates are scheduled in London.

Where in London is the course held?

At a central London business venue; the address and joining instructions are confirmed on your booking.

How much does Strategic Sales and Promotion Management cost in London?

£4,300 per delegate, including tuition, materials and your CPD certificate (20 CPD hours). UK VAT applies only to UK-billed bookings. Pay online by card, Apple Pay, Google Pay or PayPal, or request an invoice.

Can I book Strategic Sales and Promotion Management in London for a group?

Yes: register 3 delegates on the same date and pay for 2, or ask for a group quote. We also run this course in-house at your offices in London or a venue of your choice.

Strategic Sales and Promotion Management in other cities

Training a team in London?

Register 3 delegates and pay for 2, or have Strategic Sales and Promotion Management delivered in-house at your offices.

Get a group quote
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