Applied Behavioural Research: Insights for Real-World Impact
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Understanding human behaviour is key to designing better policies, products, services, and workplace strategies. Behavioural research provides powerful insights into how people make decisions, form habits, and respond to their environment—enabling professionals to influence outcomes and solve complex challenges more effectively.
The "Applied Behavioural Research: Insights for Real-World Impact" training course equips professionals with the knowledge and practical skills to conduct high-quality behavioural studies. Participants will learn how to design research projects, apply behavioural science frameworks, collect and analyse data, and translate findings into actionable strategies that drive meaningful change.
Ideal for researchers, policy makers, marketers, HR professionals, and social scientists, this course bridges theory and practice—helping participants harness behavioural insights to improve decision-making, programme design, and human-centred innovation.
Course Objectives
- Understand the fundamentals of behavioural science and research
- Learn how to design and plan behavioural research studies
- Collect and analyse data using behavioural research methods
- Apply behavioural theories to real-world challenges
- Translate research findings into practical strategies and actions
- Improve decision-making, policy, or programme design using behavioural insights
Who Should Attend?
This course is suitable for professionals involved in research, policy development, programme design, marketing, human resources, or behavioural interventions. It is ideal for those who want to better understand human behaviour and use evidence-based methods to influence decision-making, improve outcomes, or drive change. Whether you work in the public sector, private industry, or a non-profit organisation, this course equips you with practical skills to apply behavioural research effectively in your field.
Course Outline
- Understand the principles of behavioural science and its real-world relevance
- Explore key behavioural theories (e.g. cognitive biases, heuristics, nudges)
- Distinguish between behavioural research and traditional research methods
- Identify common applications in policy, business, and social impact
- Review ethical considerations in behavioural research
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What our delegates say
Thank you for the opportunity for having attended Advanced Skills of the Bid and Tender Management Process from London Training for Excellence. It was a good experience as I find myself with added knowledge so as to contribute I a more quality manner to my com…
The course is very adaptable to everyday work and contributes to developing CSR framework in our own organisation. Very practical and useful.
The training provided by LondonTFE are very inspirational and thought provoking. The outlines are comprehensive and the method of teaching is mostly practice-oriented. The LondonTFE staff always been able to balance the composition of participants, which contr…













